Thursday , 20 July 2017

Public Engagement Conference Looks Beyond the Hype at VIU


A conference on public engagement looks beyond the hype at Vancouver Island University on Nov. 13.

Public Engagement is a new way of thinking how organizations can work together with stakeholders, communities, and citizens to achieve common goals.

Learn more about how Public Engagement is becoming an emerging theme in public relations and communications management at Beyond The Hype 2015: Perspectives on Public Engagement..

Beyond The Hype is the main professional development conference for the Canadian Public Relations Society (CPRS) Vancouver Island attracting public relations, communications and marketing professionals from across Vancouver Island.

“It’s our seventh annual professional development workshop,” says Dan Hurley, president and accreditation director of CPRS Vancouver Island. “The previous ones were held at Royal Roads University in Victoria.”

He says public engagement is a “ growing theme in public relations and communications management.”

Sponsored by Vancouver Island University with support from the International Association for Public Participation – British Columbia, Beyond The Hype 2015 features presentations from experts, a panel of practitioners, and a World Café workshop exploring the theme of public engagement.

The event kicks off with opening remarks by Conference co-chair Rolanda Murray and Venue Sponsor Tori Klassen of Vancouver Island University.  That is followed by a talk on Public Engagement: A Global Perspective by Julia Jahansoozi, Associate Professor, School of Communication and Culture from Royal Roads University.
That is followed by Public Engagement on Vancouver Island: Regional Districts and Tourism presented by Jennifer Houtby-Ferguson, Chief Strategist with Twist Consulting.
The panel on public engagement features Dale Burgos, Director of Communications, Nanaimo Ladysmith Public Schools;  Julie Douglas, Communications Advisor, City of Campbell River; Ted Olynyk, Manager, Community Relations, Vancouver Island-Sunshine Coast, BC Hydro and  Ian Roberts, Manager, Public Affairs, Marine Harvest.
Public Engagement in Action: A World Café Workshop is sponsored by the International Association of Public Participation and facilitated by Lisa Moilanen, Community Engagement Specialist of Stantec.
The day ends with a talk on Successful Public Engagement: Lessons Learned presented by Carol Vincent, President of Redbird Communications, and Deborah Tucker, Director of Communications and Marketing for The Kidney Foundation of Canada (BC & Yukon Region).